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Research papers

Random individual samples within households or how inadequate methodologies lead to a waste of time and money

This paper demonstrates that those random procedures for selecting individuals in households will lead to enormous shortcomings in the representativeness of the individual sample while the agencies will need a second or third wave to obtain a minimum...

Catalogue: ESOMAR Congress 1994: Success Through Adaptation
Author: Theo Hess
Company: NIPO
September 1, 1994
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Citation

Hess, T. (1994a, September 01). Random individual samples within households or how inadequate methodologies lead to a waste of time and money. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/random-individual-samples-within-households-or-how-inadequate-methodologies-lead-to-a-waste-of-time-and-money


Research papers

Keeping panel respondents fit and willing

In this paper we will discuss the quality of the data obtained by using computerised interviewing in a panel situation. For this form of research some extra advantages of computerised interviewing can be obtained. It will first be shown for data on...

Catalogue: ESOMAR Congress 1989
Authors: Leo van Doorn, Theo Hess
Company: NIPO
September 1, 1989
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Citation

van Doorn and Hess (1989a, September 01). Keeping panel respondents fit and willing. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/keeping-panel-respondents-fit-and-willing


Research papers

New research possibilities by computerised personal interviewing

From telephone interviewing and then computer assisted telephone interviewing (CATI) the last few years have brought along two new systems of datacollection by means of personal interviews. One is the Telepanel-system, which consists of a random...

Catalogue: ESOMAR Congress 1988
Authors: Leo van Doorn, Theo Hess
Company: NIPO
September 1, 1988
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Citation

van Doorn and Hess (1988a, September 01). New research possibilities by computerised personal interviewing. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/new-research-possibilities-by-computerised-personal-interviewing


Research papers

Developing a new instrument for quantitative research into financial services

This paper describes the application of a new technique for data-collecting in the field of quantitative research into financial services. Researchers know that quantitative research into financial services mostly creates relatively more fieldwork...

Catalogue: Seminar 1988: Research For Financial Services
Authors: Theo Hess, Ted Vonk
Company: NIPO
June 15, 1988
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Citation

Hess and Vonk (1988a, June 15). Developing a new instrument for quantitative research into financial services. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/developing-a-new-instrument-for-quantitative-research-into-financial-services


Research papers

The uncommitted tourist

This paper describes a model that has been designed to give tour operators insight into: - the number of tourists taking a foreign holiday the coming summer; - the countries they will be going to; - the extent to which they will use tour operators....

Catalogue: ESOMAR Congress 1986: Anticipation And Decision Making
Authors: Ted Vonk, Theo Hess
Company: NIPO
June 15, 1986
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Citation

Vonk and Hess (1986a, June 15). The uncommitted tourist. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-uncommitted-tourist


Research papers

A new method for the measurement of the effectiveness of poster campaigns

This paper describes a research-program that started with a check on the execution of poster campaigns. By means of samples drawn from the files of poster sites in the Netherlands each month a number of sites was checked on the presence of posters...

Catalogue: Seminar 1986: New Developments In Media Research
Author: Theo Hess
Company: NIPO
June 15, 1986
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Citation

Hess, T. (1986a, June 15). A new method for the measurement of the effectiveness of poster campaigns. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/a-new-method-for-the-measurement-of-the-effectiveness-of-poster-campaigns


Research papers

Research into export opportunities of small and medium size companies

Two of the export organizations, each acting on its own responsibility, commissioned a wide scale survey in 1982. The purpose of this survey was to establish which bottlenecks are encounted by exporting small and medium-size companies in their export...

Catalogue: ESOMAR Congress 1983: Demonstrating The Contribution Of Research
Authors: Theo Hess, Linda Keemink
Company: NIPO
June 15, 1983
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Citation

Hess and Keemink (1983a, June 15). Research into export opportunities of small and medium size companies. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/research-into-export-opportunities-of-small-and-medium-size-companies


Research papers

Long term energy scarcities and building specifications

The Dutch government has to issue: A. Stringent requirements concerning heat and insulation in new buildings; B. A system of subsidies for improving heat insulation in existing dwellings and other buildings. Previously, when energy was both abundant...

Catalogue: ESOMAR Congress 1975: Quality In Research
Author: Theo Hess
Company: NIPO
August 1, 1975
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Citation

Hess, T. (1975a, August 01). Long term energy scarcities and building specifications. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/long-term-energy-scarcities-and-building-specifications